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In part three and the final part of my conversation with local 体育平台app expert Mike Blumenthal, we discussed a number of topics. This video is about 20 minutes of our 45-minute discussion on search. Here are part one [1] and part two [2] .
In part three we get into tactics, what tactical measures and actions can you take to rank well in Google Maps and Google Local. He explained NAP — name, address and phone number — is no longer that important. What is important is having a good web site, good links, good content, and good site structure. Good reviews and citations are also important and, of course, relevancy and distance all play a role.
We spent a nice amount of time talking about the impact of COVID-19 on local reviews for many businesses. We spoke about the local 体育平台app community and so much more.
Here is the video:
If you’re a search professional interested in appearing on Barry’s vlog, you can fill out this form [3] on Search Engine Roundtable; he’s currently looking to do socially distant, outside interviews in the NY/NJ tri-state area. You can also subscribe to his YouTube channel by clicking here [4] .
About The Author
Barry Schwartz a Contributing Editor to Search Engine Land and a member of the programming team for SMX events. He owns RustyBrick [5] , a NY based web consulting firm. He also runs Search Engine Roundtable [6] , a popular search blog on very advanced SEM topics. Barry’s personal blog is named Cartoon Barry [7] and he can be followed on Twitter here.
References
- ^ part one (searchengineland.com)
- ^ part two (searchengineland.com)
- ^ fill out this form (www.seroundtable.com)
- ^ clicking here (www.youtube.com)
- ^ RustyBrick (www.rustybrick.com)
- ^ Search Engine Roundtable (www.seroundtable.com)
- ^ Cartoon Barry (www.barryschwartz.org)
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