Our team of 体育平台app Web Design gurus are standing by to assist you achieve your online marketing goals.


体育平台app Web Design, LLC aims to improve business by delivering effective solutions based on innovative technologies and professional designs. Discover the variety of services we offer and convince yourself on the basis of the latest works that we've done. We love building fresh, unique and usable websites optimized specifically for your niche.

Responsive Web Design

体育平台app / SEM / Social Media

Conversion Rate Optimization

Email Marketing

Online Presence Analysis

体育平台app Web Design  /  体育平台app  /  Does Google respect the URL parameters tool?


Any e-commerce site is probably familiar with the “URL Parameters Tool.” This is a feature in Google Search Console that 体育平台app s have long used to help control the crawl of their websites. In this tool, you inform Google of what your different URL parameters do and how Google should crawl them (“Let Googlebot Decide”, “No URLs” etc). Google has provided extensive documentation [1] on the different settings that can be configured and how the crawl commands interact with each other. 

However, recently Google has moved this tool to the ambiguous “Legacy tool and reports” section. Ever since that time, I’ve wondered what that meant for the tool. Is this just a way of categorizing an older feature? Does Google plan on sunsetting it eventually? Does Google even still use the commands here? 

Something else I’ve found interesting is that when reviewing client log files, we’ve encountered examples where Google didn’t appear to be abiding by the rules set in the URL parameter tool. 

To find out more, I decided to perform a test. I took one of our test sites and found URL parameters that Google was crawling. Using Google’s Index Coverage report, I was able to confirm Googlebot was crawling the following parameters:


On June 26, I went ahead and added these URLs to Google’s URL parameters report. I instructed Googlebot specifically to crawl “No URLs.” 

I then waited and monitored Google’s crawl of the site. After collecting a couple of week’s worth of data, we can see that Google was still crawling these URL parameters. The primary parameter we were able to find activity on was “?cat” URLs:

Zooming out a bit further, you can see that these are verified Googlebot events that occurred on June 27 or later, after the crawl settings had been configured: 

We were also able to confirm crawl activity of both “?cat” and “?utm” URLs using Google’s URL Inspection Tool. Notice how the URLs had “Last crawls” after the new rules went into place. 

What does this mean for 体育平台app s? 

While we’re not seeing overwhelming crawl activity, it is an indicator that Google might not always respect the rules in the URL Parameters tool. Keep in mind that this is a smaller site (around 600 pages) so the scale in which these URL parameters will be crawled is much lower than a large eCommerce site.

Of course, this isn’t to say that Google is always ignoring the URL parameters report. However, in this particular instance, we can see that it might be the case. If you’re an e-commerce site, I would recommend not making assumptions about how Google’s crawling your parameters and check the log files to confirm crawl activity. Overall, if you’re looking to limit the crawl of a particular parameter, I’d rely on the robots.txt first and foremost.

Opinions expressed in this article are those of the guest author and not necessarily Search Engine Land. Staff authors are listed here [2] .

About The Author

Chris Long is a Technical 体育平台app at Go Fish Digital [3] who works with unique problems and advanced search situations. He helps clients improve organic traffic through a deep understanding of Google’s algorithm and Web technology.


  1. ^ extensive documentation (
  2. ^ here (
  3. ^ Go Fish Digital (

Powered by WPeMatico

Search Engine Land is the leading industry source for daily, must-read news and in-depth analysis about search engine technology.

英雄联盟竞猜视频比分 江湖电竞(南宁)赛表赛事 安博电竞查询直播网站 英雄联盟竞猜直播比赛网址 熊猫电竞排名今日 泛亚电竞赛事手游(泛亚电竞注册官网v6.3 IOS版)